Manual Workflows Kill Speed. Automation Unlocks Scale.
From ingest to delivery, every manual touchpoint in your video pipeline adds delay, cost, and risk. Automating your workflows isn’t a luxury. it’s survival in today’s streaming landscape.
Content providers handle thousands of videos across various formats, platforms, and timelines. Without automation, they face delays, inconsistency in publishing, and skyrocketing operational costs—especially during high-volume periods like live events or news cycles.
Why this problem is widespread:
Speed is the currency of content distribution. When workflows are manual dragging files, renaming assets, creating formats for every platform teams get buried in repetitive tasks. This bottlenecks creativity, introduces publishing errors, and delays monetization.
Without automation, scaling your operations during live events or news breaks becomes unsustainable. Worse, your viewers wait or leave.
Most Related Industries
- OTT Platforms
- News & Agencies
- Sports Broadcasters
- Education Platforms
- ISPs operating VOD & linear services
End-to-End Automation. Modular by Design.
Erstream brings smart automation to your entire content pipeline, from the moment a file is ingested to the second it’s streamed or monetized.
Here's How:
- Encoding Engine automates transcoding and format conversion based on pre-defined rules supporting live, VOD, multi-audio, subtitle, resolution, and adaptive bitrate profiles.
- CMS tags, categorizes, and prepares assets for distribution with custom metadata templates. Use rule-based triggers to route content to the right portals.
- Catch-Up TV lets you clip, archive, and publish highlights from live streams instantly—auto-scheduled and format-ready.
- Merlin Panel acts as your command center automate ingest, assign monetization types, and trigger downstream actions across CDN and social media with no human intervention.
- Analytics lets you track performance across every workflow segment to optimize automation logic further.
All these modules integrate via API or panel-based flows. Whether you’re managing breaking news, syndicating sports footage, or pushing daily TV series, Erstream handles the heavy lifting.
GAM 360 Partnership
Through our strategic partnership with Google Ad Manager 360, Erstream expands its ad serving capabilities, giving platforms access to premium demand, granular targeting, and enhanced revenue operations.
